BDM's Insights After the Third day NAB 2018 • BDM

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BDM’s Insights After the Third day NAB 2018

In the news12.04.2018
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  • April 11, 2018
  • NAB 2018 Stand: C8527, Las Vegas Convention Center, Nevada

BDM’s Insights After the Third day NAB 2018

Today was our third day at NAB 2018 with Pierre-Nicolas Schwab, Raphaël Dehousse and myself.

Key takeaway of the day:

Engagement and discovery are key challenges for content providers, more specifically content is visible for a very short period of time on websites, players and apps. Quickly after publishing articles, news, video, podcast get lost in the mass which means low stock rotation.

We answer this issue with our recommendation engine that uses algorithms to help you keep your content visible for your users, by proposing the most relevant content for each of them, at the best moment of their visit!

Stéphane