Solution • BDM

Solution

The One Stop Shop to take back control of your audience

Accurate Media Consumption Insights
Accurate Media Consumption Insights

Understand your business and start your transformation process

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Automated Metadata Generation & User Behavior Tracking
Automated Metadata Generation & User Behavior Tracking

Enrich your metadata and know your user patterns

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Real Time Personalized Media Recommendations
Real Time Personalized Media Recommendations

Deliver real-time personalised content to your users.

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Transforming your business starts by understanding it better

Accurate Media Consumption Insights

Accurate Media Consumption Insights

This module helps you to understand how your content is being consumed, no matter what type of content or language. Starting your journey here is an easy first step towards a broader personalization transformation of your online platform. It is super easy to implement and provide straight answers to multiple questions from consumption data to impact data performance of your ads.

 

Benefits
  • Complementary to your current analytics solutions
  • Understand your business
  • Use straightforward metrics to act
  • Demonstrate to internal stakeholders the power of data

Describe any of your content in real time and know your users

Automated Metadata Generation & User Behavior Tracking

Automated Metadata Generation & User Behavior Tracking

DNA

Improve your understanding of your aggregated and self created content. The BDM automated metadata generator enables you to easily find back previously created and newly added content. It also provides you an accurate and effortless description of all your text, audio and video content. To improve the classification accuracy it can be enriched with user consumption and behavior insights.

 

 

 

 

Behavior

Improve your understanding of your user behavior on your online sites and apps. The BDM user behavior tracking module provides you a detailed and aggregate overview of your users interacting with your content. It can also provide you insights on the interests of your users that is not covered by your content.

Benefits

 

 

  • Ability to integrate with your existing metadata databases
  • Homogenous and accurate metadata
  • Multi content type classification
  • Real time classification as of the moment the content becomes available
  • Enables, amongst others, pre and mid-roll ad positioning, depending on context and user behavior
  • Enables recommendation of specific frames in video/audio content, a.k.a. clip recommendation

 

 

  • Overall understanding content and user base strategy performance
  • View of user engagement with content on both Macro and Micro level
  • Visibility of content gaps
  • Suggestions of which content topics to create / add
  • Better personalised recommendations at the best moment in the day and on the best device

Deliver real-time personalised content to your users

Real Time Personalized Media Recommendations

Real Time Personalized Media Recommendations

Grow your user engagement on your online platforms. With the BDM Real Time Content and User Recommender you can offer a personalised experience to your users on all your online sites, players and apps. On top of that you can drive content discovery between your content themes, sites and content types. This helps to keep and grow the number of users.

Benefits
  • New content is immediately available for recommendation
  • Innovative Algorithms
  • Possibility to configure business rules
  • Context dependant recommendation (time, location, device)
  • Any content format can be recommended (articles, video, contests, newsletters, podcasts, ads, …)
  • Any content category can be recommended (news, sport, culture, documentary, youth, entertainment, people,…)
  • 1 recommender for all your online sites, apps and players
  • All platforms (desktop, smartphones, …)
  • Your preferred visual UX design (no vendor lock in)

Other Benefits

Easy To Integrate & Web Based
Easy To Integrate & Web Based
Centralized knowledge and built up know-how
Centralized knowledge and built up know-how
Solution Hosting at Your Preferences
Solution Hosting at Your Preferences
GDPR Compliant
GDPR Compliant

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